NNE case story
NNE was looking for new ways to strengthen their brand identity and connect with potential employees and customers on a deeper level. They decided a new corporate branding video was the way to go: one that was honest, down to earth and reflected the hard work of teams in large engineering projects.
Key objectives for the project
To clearly define NNE’s brand values and mission: Through the perspective of employees, NNE wanted to showcase what makes them unique, why they do what we do, and how they do it.
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Connect with potential employees: The video was an opportunity to tell the human story behind the company and build trust with future applicants.
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Boost brand awareness: They wanted evergreen video that would stand the test of time and increase recognition and online presence.
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Increase applications and create a lasting impression: NNE wanted the video to inspire new engineering applicants to join the company, no matter what their background, and for them to remember their name in the future.
Testimonial
NNE’s Brand Manager, Roxanne Batty:
"From the initial brainstorming session to the final edit, Lars Wass was a true partner in every sense of the word. He took the time to consider how to make the best video within our budget and to understand NNE’s brand story and target audience. He also gave us invaluable feedback to ensure our early ideas would translate to video (which isn’t always easy)!
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Lars is humble, knowledgeable, kind and incredibly easy to work with. He joined us in multiple locations, including our office in India, to ensure we had a diverse range of employees in the video, and went above and beyond to ensure we were happy with the final product. Lars also understood the importance of confidentiality and discretion in the pharma industry, which is incredibly important - not only for NNE, but also our customers. Overall, we felt like valued collaborators on the same team, not just another client on his list. I wouldn’t hesitate to recommend Lars."
